Reaching The Public: Top 5 Tips For Online Journalism

Chandra Traxler
3 min readFeb 11, 2022
Photo by Firmbee.com on Unsplash

Through a simple click of a button, social media has made connecting with audiences easy and instantaneous. News consumers shift through content on social media platforms daily, instead of waiting passively for news anchors to deliver things hours later.

With its growing presence, social media has become an inescapable asset for modern journalists. However, with so many tools available, it can be difficult to know what to do.

Here are my top 5 tips for journalists on social media.

1. Structure your feed

Roughly 6,000 tweets are shared each second and content is constantly being produced online, so it is important to ensure your feed is full of relevant information. Creating accounts dedicated to journalism and following accounts in your niche is important to ensure you can focus while online. You can utilize social media dashboards like cyfe or Social Sprout to combine all of your feeds into one place and make them easier to monitor.

As a journalist, it’s important to know how to use social media for newsgathering.

2. Spot the fakes

In today's day and age, the internet is full of fake news, so it's vital that journalists know how to see through the clutter. Knowing how to do…

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Chandra Traxler

Always in pursuit of a good story, I explore how literature and entertainment shape our world.